MY FAVORITE
TOOLS & RESOURCES
I live for a good recommendation.
You need those shoes and *I* need that dress.
Anyway. Here are my favorite tried and true biz tools.
Explore the goods ↓
Tools for Business
At any given moment, I have approximately too many tabs open. But there's a short list of tools that are open every single day, no exception — and these are them. If you're building an online business and you're not using these yet, consider this your sign.
WishKeeper CRM
Replace like 10 tools with just this 1. I promise it'll change your business.
Flodesk
User friendly *and* gorgeous.
Canva Pro
Yes, I know you already have Canva. But do you have Canva Pro? Because the Brand Kit feature alone is worth every penny when you’re batch-creating content and don’t want to manually paste your hex codes for the 400th time.
Found Business Banking
I use it for just about everything money-related in my business. I store all of my receipts here, it estimates my quarterly taxes based on income deposited, I pay my ICs through it (for free!), it does it all.
Superhuman
I can see all the need to knows: when my clients open, how many times they open, their most recent email opens.
Loom
I use Loom to record quick video walkthroughs for my students inside my courses, answer DMs when typing out a response would take 47 paragraphs, and film content ideas before I forget them. Absolutely essential.
Courses I Love
I am a forever student. Always have been. The moment I think I know everything about this biz or social media or whatever, life humbles me. Here are a few people and programs I’ve invested in over the years that I genuinely think are worth your time and money.
Amy Porterfield
Digital Course Academy
If you’re even slightly thinking about creating a course, Amy’s program is the one. She walks you through the whole thing start to finish and doesn’t skip the uncomfortable parts (like, what if nobody buys it). Highly recommend.
Alex Hormozi
$100M Offers
Okay it’s a book, not a course, but I am putting it here anyway because it genuinely changed how I think about packaging my offers. Read it once, then read it again. Then maybe one more time.
Kat Norton
Excel Content Strategy
I don’t even use Excel but I watched everything Kat put out about growing an audience from zero because her content strategy is *chef’s kiss*. Follow her, learn from her, be inspired by her.
Tools for Life
Running a business is incredibly fun and also, occasionally, a lot. Here’s what I reach for when I need to recharge, reset, or just remind myself that I am a human person and not a content machine.
Matcha from home
Shop Now
The Mel Robbins Podcast
Listen Now
Dry body brushing
Shop Now
The Artist’s Way by Julia Cameron
Shop Now
These meal prep containers
Shop Now
Daily walking shoes
Shop Now
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DON’T LEAVE EMPTY-HANDED
The Content Glow-Up Guide
The Content Glow-Up Guide is 30 plug-and-play Instagram post ideas for entrepreneurs who are tired of staring at a blank screen. It’s free, it’s good, and it’ll have you posting with actual confidence by tomorrow.
Vivi teaches brand-new entrepreneurs how to create scroll-stopping content and build an audience that actually buys.
